Email Nurture Sequence
Heart-Based Mindfulness
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This small-business owner had a New Year’s silent retreat and a spring international trip to promote … in December. She didn’t want to bother people or be “salesy” during the holiday season. And yet, she wanted her offerings to remain in people’s minds as they selected gifts and planned for the year ahead.
I created a nurture sequence for her: a series of brief emails focusing on quick, no-cost offerings that were easy for the business owner to generate, and took only a moment of her customers' time to open and enjoy.
Combined with other marketing I helped to create, both the retreat and trip filled.
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COPY SAMPLE: NURTURE SEQUENCE, EMAIL #5*
*Note: “Retreat from…Retreat to” heading is Kate’s own lovely writing, not mine